Mega-deal
outsourcing deals–those contracts with a value of $1 billion or more-picked up
in the second quarter of 2012, according to the quarterly Global TPI Index.
Five mega-deals were signed during the quarter compared with just one each in
the second quarter of 2011 and the first quarter of 2012. All five were awarded
outside of the mature U.S. and Western European markets-three of them in India
and Brazil. Mega-deal activity is always fairly uneven quarter to quarter, said
John Keppel, partner and president of research and managed services for
outsourcing consultancy ISG, which produces the index. But the location of the
awards is worth noting. “In the future we expect most new scope growth to come
from emerging markets,” said Keppel, “while the U.S. and Western Europe will
generate the bulk of restructuring activity.” The mega-deals awarded by
companies in the telecom, banking and consumer goods industries with a combined
value of $6.3 billion, accounted for nearly 30% of global contract value signed
during the second quarter. Four of them were entirely new deals, while one was
a restructuring. Additionally, 11 mega-relationships-those with an annual
contract value of $100 million or more–were initiated in the quarter, the most
since 2009 and an increase of four signed the year prior and seven in the
previous quarter. Keppel doesn’t expect the mega-deal activity to return to
decade-ago levels of robustness. “Some mega deals in the past year, especially
those that are restructuring-related, are being broken up and returning to the
market in the form of multiple smaller contracts with shorter durations,” said
Keppel. And the bellwether for large outsourcing deal affairs is likely to be
the mega-relationship category of deals as contract durations continues to get
shorter. The average deal length so far this year is 4.85 years, compared to 6.48
back in 2000. “We expect mega-deals and mega-relationships will continue to
make up an important part of the market,” said Keppel. “We also expect more
mega-deals to be awarded in less mature regions but mega-relationships to
continue in mature and less mature regions.” Taking into account all
outsourcing contracts worth $25 million or more, $13.1 billion in IT
outsourcing business took place in the second quarter, up six percent year over
year but down five percent over last quarter due to light contracting activity.
TPI is predicting a softer outsourcing market in the third quarter.
“Historically, third quarters have been softer than other quarters, and current
industry pipelines suggest this will hold true in 2012,” Keppel said. “The
fourth quarter will likely pick up, with some help from larger deals in the
pipeline ready to go to award.” Meanwhile global outsourcing vendors continue
to battle it out for business. American multi-national service providers have
held 53% of total market share since 2010, down 10% from the 2007 to 2009
period, Bradley Associates report. European, Middle Eastern and Asian
(non-Indian) vendors held 25% of the market since 2010, up three percent from
the 2007-2009 periods. While the Indian-heritage firms gained seven percent in
market share, from 15% in the 2007 to 2009 period to 22% today.
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